In recent time, guest blogging has proven to be one of the most effective ways to drive targeted traffic and also get quality backlinks to any blog such that people like my friends Michael Chibuzor of Freedigitalphotos.net and Bamidele Onibalusi of Young Pre Pro and many others utilized the power of guest blogging to take their blogs to the level is now.
But, do you know that this same popular guest blogging that has performed lots of wonders for many people also has some side effects? Of cause, it’s very much obvious that anything good must also possess some bad side.
Today, lots of people both bloggers, armature bloggers and people that are just looking for links has jumped into the band wagon thereby making guest blogging a very unsafe method to get backlinks and if proper care is not taking, it can also result to the downfall of your blog.
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The other say, i was doing my usual posts hopping and i read somewhere that Darren Rowse of Pro Blogger and Daniel Scocco of Daily Blog Tips Has stopped accepting guest posts temporally, I don’t know if that is true but, I believe that there must be an iota of truth in it.
Most of the Articles from Guest Bloggers are Junk
You remembered some weeks ago when I was writing exam, I knew that I won’t be able to be updating my blog as I used to and I really wanted my blog to be updated even at my absence so, I now remembered about guest blogging.
I told some of my friends and they really wrote a very interesting post for my readers especially the one from my paddy…. King Babajide. At that point, a friend suggested that I go and make a request at bloggerlinkup.com so that more people will write for me.
I did that and before you know it, I started getting so many guest posting request even up till today but, the issue is that, when I started going through all the articles I received, I noticed that majority of them are just some piece of junk from non bloggers that are just looking for link and most of the links also appeared spammy :).
Do You Really Have the Time for Guest Blogging?
This is one of the questions you need to ask yourself before deciding on whether you are ready to start or to continue accepting guest posts. If you’re ready for it then, you must also be ready to do all the things that are required in order to make it worthwhile.
We all know about all the algorithms that Google has been rolling out all these while and we also know that one of the things that will make them to target your site is if you are building spammy links. Therefore, if you want to be accepting guest blogging then, you must make sure that you carefully check all the links that the guest author included on his post before hitting the publish button.
This is because, if he linked to a spammy site and Google want to punish him for that, it is likely to affect your own site as well. Therefore, if you discover such a link, its either you remove it or, you kindly reject the article for your own good.
Another thing you must be mindful of is the quality of the article. Some time ago, someone whom I will not mention here sent me a guest post and I was too lazy to read it and so, I hit the publish button not knowing that the article contains some grammatical errors.
It was later that a friend told me about the errors of which I had to go back and edit it. Now, if you’re ready for guest blogging, you must make out time to carefully go through any article a guest blogger sent to you and, if you discover any error on the post, you either edit it yourself or, simply send it back to the author to edit.
If you know that you won’t have the time to do any of these things then, guest blogging isn’t for you and you should not be accepting it else, it will simply ruin your reputation.
Your Readers Visits Your Blog To Learn From You
Now, do you know that those people that visit your blog are actually coming because they enjoy your writing and also want to read more from you?
They are coming because they want to interact with you and not with a stranger. This is why you should always try and write majority of your posts so as to keep the interaction going.
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If you must accept guest posts then, let it be from people that are already familiar with your blog and audience. If you accept a guest post whereby the author is just talking of something that does not interest your readers then, you will be a looser.
Therefore, if you leave your blog for guest authors, they will end up driving your readers away because they don’t have the same voice as you and it’s your voice that your readers want to hear.
So, be careful about how you accept guest posts as it can course you more harm than good if care is not taken.
Guest Blogging is not Dead
Now don’t misunderstand me, I’m not saying that guest blogging is dead and therefore, everyone should stop accepting it but what I’m saying in essence is that if you’re not careful, the articles you publish on your blog from guest authors will kill your blog.
I’ve read many articles that says that guest blogging is dead but, I personally disagree with that because, I’m quite cognizant of the fact that a lot of people are still using it for good.
Therefore, my final words are that we should try as much as we can to write majority of our posts especially on our authority sites. Both guest authors and bloggers that accept guest posts, all hands must be on deck so that our guest blogging efforts will not end up being in vain.
If you agree or disagree with what I said here then, tell me why or why not on the comment section remember, you are entitled to your opinion and that opinion of yours really counts :). Peace be unto you and, happy weekend in advance.
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Photo Credit: Freedigitalphotos.net