I have often wondered what makes blog readers to keep returning back to a blog after their first visit. Most of the time, I have discovered that some of my blog readers never come back to my blog after the initial visit. I noticed this from my google analytic account because my returning visitors keep going down. After my findings, I was able to come out with some facts which I will be sharing with you on this post.
We all know that blogging has become a very popular as more people turn to writing online journals to express their thoughts and interest. Most blog writers have some sort of following by readers, unless they choose to keep their blogs private. Even if the blog is designed just for your family or a group of friends, it is very essential to evaluate your readers and know what they really want from you.
A blog is an online diary where people of all ages and from all over the world can express their thoughts, opinions and interests. Businesses also use blogs to communicate with their customers and it has proving to be an effective form of communication. Whether you write a blog for your company or just for other readers, your audience relies on you for updating your blog on a regular basis.
What do your blog readers really want?
When you have finally made up your mind to create a blog, think about what your readers are expecting. An important part of keeping readers interested in blogs is to update frequently. If blogs are not updated on a regular basis, they will most likely look for another blog to read. It is therefore of utmost important to keep your blog current and to provide updates to your readers.
You must also think about including a subscription or email option to your blog. When a reader subscribes to your blog, they will automatically receive updates when you add a new entry to your blog. This helps them know when you have new material on your blog.
You can use free tool like Feedburner for this or register for an Autoresponder, I personally use Getresponse (Aff link) for my email marketing campaign. They offer the best cheap service you can think of ranging from $15 per month for up to 1000 subscribers. They also have a very friendly user interface and customer support. Click here now to try them for one month free of charge.
Another great way of keeping your readers coming back to your blog is to target your audience. For instance, if you are an automobile lover and write about your most preferred cars, then you need to find others that share the same interest. Some groups will not be interested in your story. You need to find your audience by visiting web groups or forums that have to do with your main subject.
Tell people you know about what you blog about and provide a link to your writing. If your blog readers are interested in the subject you are writing about, it is more likely that they will come back and visit often. It is important to remember that there are literally thousands of blogs on the Internet on almost any topic. You want to grab your reader and keep them coming back or you will lose them to your competitors.
You can also entice your blog readers to coming back for more if you use your blog wisely. If you want to write private thoughts, then do not share your writing with others. If you do want to share, be careful about what you write about. If you embarrass people you know through your writing, then you are not using your blog wisely. Protect the people around you and do not try to get even with people through your blog. Readers that do not know you are not interested in reading your nasty posts, so you must keep your blogs fun and entertaining for anyone who wants to read them.
Also, when you blog, keep your blog readers interested by having an easy to use blog, provide enough white space for easy reading. Sometimes large pictures or downloads can take up a lot of time and your reader may not want to open large files. If you want to include pictures, links, or downloads make sure they work and will not slow a computer down. You can also make your blog easy to use by using a blog-hosting site that cuts down on advertising and pop-ups.
Most of the time, those types of advertising will annoy your reader. When you choose a blog site, check into the types of features that the site can offer. Some of these sites that avoid ads and pop ups may cost, but are worth it if you want your readers to have a good blog experience on your site. You can also use a plugin like W3 total Cache to enhance the loading speed of your blog. Remember that majority of your readers surfs the net with their mobile phone, a very handy tool that I use to optimize my blog for mobile phones is a plugin called Wp Touch.
Follow any of the links below to read more on this topic
How To Anticipate What Your Blog Readers Want From You Next: Kristy Hines.
8 Things Your Blog Readers Want More Than Good Content: Neil Petal.
A final Thought.
You really need to treat your readers with avid respect that way, you can be rest assured that your they will be coming back to your blog. They may not like something you write about and if they leave a negative comment, simply reply it in a polite manner. Also, your blog readers will appreciate your writings more if you reply their comments or even send them a quick email thanking them for visiting your blog. This is a great way to build communication with your readers and will keep them a lifetime customers. You need to ask yourself now…..Where are my getting it wrong? Find out where you need to work on and get to it immediately; don’t wait for tomorrow because today was yesterdays tomorrow.
What strategies have you applied before that made your visitors to keep coming back to your blog? Please share with us in the comment section; let’s learn from your own experience.
Thanks for reading.
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