Keyword Research is the most important step for SEO strategy, even this is the foundation of any SEO planning. If you are planning to start a blog and want to learn SEO for customer acquisition, then keyword research is the first step to start with. Each and every topic has a set of keywords to target along with the respective web pages. The keyword is the set of phrases ranging from 2 to 7 words, which are actually searched on the Internet mostly on Google search engine. We need to understand what the audience on the internet is looking for / wants to know in detail.
Why Keyword Research is important?
Keyword research exercise is important before writing any post. You need to understand the intent of the users on the internet and also which keywords/phrases are not searched on the internet so that you can plan the content strategy and avoid using these ideas/phrases. The main objective of keyword research is to get the list of phrases that your targeted audience is searching on the internet. This will give fair ideas about the list of key phrases ranging from 2 words to 7 words for content planning and development.
How to choose the right keywords?
The SEO experts/webmasters need to be very careful while finalizing the list of keywords for your website/blog. If you have started your blog and going to write your first post – then choosing the right keywords/phrases for the content development is the most important step. You need to understand the search intent of the user and then plan the content strategy. Broadly classified the search is divided into 4 categories i.e Navigational Informational, Commercial, Transactional. Search Console tool is also used for the keyword strategy – and the webmaster can draw out the plan on how to increase the CTR and keyword ranking if the webmaster tool is used in a proper way.
How to use popular keyword tools?
After selecting the niche on which you have decided to build a blog & now the next step is how to do the keyword research? There are multiple online tools available for keyword research. The free subscription of any tool is available but with limited features. If you need to do a detailed keyword analysis along with the competitor analysis, then you must go for the paid membership. I am using the Semrush tool for detailed keyword analysis and competitor analysis. You can get the best deals on SEMRush membership coupons at Top Blogging Coach
Conclusion about Keyword Research Guide
- Finalize your niche
- Choose your audience
- What users are searching on the Internet?
- List the keywords / Phrases related to your niche
- In which format users are searching on the internet
If you want to learn SEO more in detail/want SEO services for your online portal/website, Pls email me at [email protected] with your requirement. I will reply in 24 – 48 hrs.
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